Sculpting is daily business for the Lucerne hairdresser albert. A brand in its own right since 1966 they are not afraid of change. A minimal, self-confident and pure redesign was crafted, not only to appeal to their trained eye, but to give a first glimpse of what might be expected when entering their salon.
- Disciplines Branding, Digital
- Project Duration
- 2015 >
Immerse yourself
No surprises: you see the logo and a specific style springs to mind – puristic and elegant. The image is confirmed upon your first visit to the salon. Delivering on promises builds trust and the circle closes.
