Ideas of striking simplicity is our strategic tool. We cut through complexity to focus on the essentials and so, enhance impact and understanding.
Our work includes graphic design, identity, digital applications and packaging. The speed of innovation, changes in customers’ expectations or influences that cannot be steered, means running a business has become very different. Bearing this in mind we deliver flexible systems, that allow companies to communicate in a recognisable, consistent yet surprising manner.
Branding
Branding strengthens bonds between companies and clients and portray businesses in a coherent and trustworthy fashion. Distinction and evolution are a balancing act that calls for flexible margins without loss of brand recognitions. We execute branding as a whole or as a single product within an existing identity.
- Strategy
- Brand architecture
- Positioning
- Brand Manual
- Corporate Design
- Employer Branding
- Brand development
- Naming & Claiming
- Publishing
- Signage & labelling
- Workshops
- Brand experience
Digital
More than ever before, businesses connect with consumers through digital experiences. We have all instruments in place to guide and support companies build these connections. From websites, e-commerce, web-based apps or UX, we advise, design and code, to deliver solid results – all carried out inhouse.
- Digital Branding
- E-Commerce
- Web development
- Interaction & Experience Design (UI/UX)
- Research & Analysis
- Web Design
Packaging
Packaging has many purposes: attract attention, differentiate and inform, but also to ensure safe transportation, storage and protection. Adhering to product and country specific regulations is daily business and we keep clients in the loop by using 3D software to visualise prototype products.
- Requirement analysis
- Brand structure
- Design & implementation
- Illustrations
- Off-pack communication
- Visualisations
Process
We have a clear process in place. Each stage is divided into phases to give everyone involved, an insight as to where and when their involvement is called upon, and to prevent delays.
Plan of action
Define the strategic direction
Design
Convert the direction into concrete design concepts
Production
Finalise concepts for print production and/or programming
Maintenance
Revisit projects for updates, reoccurring business
Why the egg?
Simplicity is literally a question of innovation and ideas. Take a perfectly normal egg and see what you can come up with – same shell, different solution. Good design caters for evolution and creativity, without losing its original purpose of creating memories. Columbus is still our man.
Clients (extract)
Successful collaborations entails building strong relations. When trust advances, amazing things happen. We are proud of our affiliations within different business sectors ranging from public sector to the pharma & food industries.
